How Facebook is Able to Show Ads while I was Searching on Google?


We often wonder how does Google make money? Although one of the best biggest business, it gives everything for free. Well, that’s true but not true as well.

It makes money by selling our info to all the other web services over the web. Yes, that’s the reason you are able to see relatable things that you were looking for on Google, on Facebook also.

Still confused? Let’s talk about it the other way around.

If we talk about the ads it is counted under the ad retargeting, one of the best marketing strategies.

Facebook advertising policies are also counted when we talk about the ads that come under your eyes on Facebook.

What is Facebook-Advertising policy?

Facebook advertising policy makes sure the best relevant data is shown to keeping in mind you

  • Your Profile details i.e age, hobbies, profession, location.
  • Activity i.e likes and dislikes, posts, comments, your followings.
  • Your history. Many a time we are redirected to the third parties’ site through Facebook, and we keep getting a notification unless we block them off by pushing it to the trash.

This third pin is one of the most responsible factors in influencing ads on our Facebook profile.

What is Ad Retargeting?

Every time we visit an e-commerce site, a record of visitors is always generated. And the maximum number of visits decides what ads would be the most relevant to our interest. Thereafter, this visit is stored in the form of a small code as a cookie. And as said earlier Google earns by selling our information, exactly here this cookie is shared with the ad network, i.e. Facebook.

This is how Facebook is aware of what’s on your mind.

And this info of your is clubbed with your Facebook profile and activity which further results to show the most relatable ads to your mind.

Now that you know “How come Facebook is able to show me ads for something I was searching on Google?” You can also customize the ad's views at the Facebook Ad Preference or can even block them by installing a good add blocked.



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Techniquehow.Com: How Facebook is Able to Show Ads while I was Searching on Google?
How Facebook is Able to Show Ads while I was Searching on Google?
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