Your Quick Answer:
To view comments on Facebook Ads, you have to try logging into your Facebook Ads Manager account and go to the Campaign you run then find where the ad is located.
Once you’re there, look for the “Comments” section located on your Ads. If you can’t see this column, you can add it by clicking on the “Columns” drop-down menu and selecting “Comments”.
By watching the comments section of your Facebook ads, you can get a useful understanding of how your target audience is reacting to your ads. This can help you manage your ad campaigns to make them more effective, and engaging, and ultimately drive more conversions for your business.
In this article, you will know how to view comments on Facebook ads and how to use this information to improve your ad campaigns.
How To View Comments On Facebook Ads:
You just need to follow the below steps in order to view the comments on Facebook Ads:
Step 1: Log in to Facebook Ads Manager
First, go to the Facebook Ads Manager website and log in to your account. If you haven’t created an account yet, you’ll need to set one up before you can proceed.

Step 2: Navigate to the Campaign
Once you’re logged in, select the Campaign, Ad Set, or Ad level where the ad is located from the main menu. This will take you to a table of all ads in that category.

Step 3: Look for the Comments
In the table of your Ads, you should see a column called “Comments”. If you don’t see this column, you can add it by clicking on the “Columns” drop-down menu and selecting “Comments”.

⍰ Want To Filter the comments?
If you want to see only positive or negative comments, or you want to see comments with specific keywords, you can filter the comments by selecting the “Filter” drop-down menu and choosing the appropriate option.
⍰ Want More details about a specific comment?
If you want to see more information about a particular comment, click on it, and it will expand to show the commenter’s profile information, as well as their comment and any replies.
⍰ Want To Reply?
If you want to reply to a comment, simply click on the “Reply” button, type your response, and click “Send”.
⍰ Want to remove a comment?
If you need to delete a comment, click on the three dots to the right of the comment, and click “Delete Comment”.
Alternative Methods – View Comments On Facebook Ads:
There are some other methods too in order to view the comments on your Facebook Ad:
1. From your Facebook Page
This method involves using your Facebook Page to view the comments on your ads. This is a good option if you want to quickly check the comments on your ads without having to use Ads Manager.
🔴 Steps To Follow:
Step 1: Log in to your Facebook Page.
Step 2: Go to the Ad that you want to view comments on. You can find your ad by scrolling through your Page’s feed or by searching for it using the search bar.

Step 3: Click on the ad to get more about its details. This will show you more information about the ad, including the comments that have been left on it.

Step 4: Scroll down to the “Comments” section to view the comments on the ad.
Here, you can see all the comments that have been left on the ad and respond to them if necessary.
2. From your Facebook Notifications
You can try the Facebook Notifications feature to view the comments on your ads. Notifications are alerts that Facebook sends you when someone interacts with your ad or your Page.
🔴 Steps To Follow:
Step 1: Log in to your Facebook account.
Step 2: Look for a red notification icon at the top of your screen. Click on it to see your latest notifications.

Step 3: Find the notification that says someone left a comment on your ad. Click on it to go to the ad’s page.

Step 4: Scroll down to the “Comments” section to view the comments on the ad.
Here, you can see all the comments that have been left on the ad and respond to them if necessary.
3. From your Facebook Inbox
There is a separate inbox for the Facebook Ads to view the comments on your ads. The Inbox is a location where you can manage all your messages and conversations on Facebook Ads.
🔴 Steps To Follow:
Step 1: Log in to your Facebook account.
Step 2: Click on the “Messenger” icon at the top of your screen to open your Inbox.

Step 3: Find the conversation thread that corresponds to your ad. This is where you’ll see all the comments that have been left on the ad.
Step 4: Click on the conversation thread to open it and view the comments.
4. From your Facebook Business Suite
You can use Facebook’s Business Suite platform to view the comments on your ads. Business Suite is a tool that allows you to manage your business’s presence across Facebook and Instagram.
🔴 Steps To Follow:
Step 1: Log in to your Facebook Business Suite account.
Step 2: Navigate to the “Posts & Ads” tab.

Step 3: Find the ad that you want to view comments on and click on it to view its details.

Step 4: Scroll down to the “Comments” section to view the comments on the ad.
5. From your Facebook Ads Preview
Facebook’s Ads Preview tool can help you view the comments on your ads. Ads Preview is a handy tool that allows you to see how your ads will look on Facebook before you launch them.
🔴 Steps To Follow:
Step 1: Log in to your Facebook Ads Preview account.
Step 2: Find the ad that you want to view comments on and click on it to preview it.

Step 3: Scroll down to the “Comments” section to view the comments on the ad. Here, you can see all the comments that have been left on the ad and respond to them if necessary.
Note that Ads Preview is a tool primarily for previewing ads before launching them, so it may not be the most convenient way to manage and respond to comments on existing ads.
Frequently Asked Questions:
1. What should I do if I can’t find the ad I want to view comments on?
If you can’t find the ad you want to view comments on, try using the search bar in Facebook Ads Manager or your Facebook Page to search for it. You can also try sorting your ads by different criteria, such as date or ad status, to make it easier to find the one you’re looking for.
2. How can I tell which comments are new or unread?
Facebook will usually highlight new or unread comments in some way, such as by showing a red notification icon next to the comment or marking it as “unread” in your Inbox. You can also sort comments by date to see the most recent ones first.
3. Can I respond to comments directly from the notification or Inbox?
You can respond to comments directly from the notification or Inbox by clicking on the comment and typing your response in the comment box.
4. How can I filter or search for specific types of comments, such as negative comments?
Facebook Ads Manager and other tools allow you to filter or search for specific types of comments using keywords or other criteria. For example, you could search for comments that contain specific words or phrases, or filter by comments rating.
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